Why not have a look at the way to convert you articles to videos and post them on YouTube? Many people have seriously considered it. Some do it already. Most have not yet got around to seriously thinking about it and that gives those that act now an opportunity to lead, and a profit making opportunity. Many have not tried yet simply because they don’t understand how to. Others have gotten stalled for lack of information and have not yet begun to honestly consider it.
We design our business models to deliver the goods, and how we do that is important information that our customers need to know. But it’s not the only thing they need to know. They also need to know how and why our products will help them achieve their goals.
So which direction you decide to pursue may depend on how much funding you can afford to spend on advertising. If you have a substantial budget for advertising, you may want to begin by hiring someone that specializes in video ads to come up with a clever video for your campaign. If you do hire out the commercial video production in Cleveland, make sure you purchase the rights to the video so that you can control its distribution. Many advertising companies will insist on retaining the rights. These rights are something that can and should be negotiated ahead of time with the company or individual you hire to create the video.
Video that works on the web is not an advertisement nor a bunch of text slides put to your article. Video that works is a unique visual experience that shares useful information. It creates a visual experience that you would want to share with your friends.
Expand outside of YouTube. You should definitely include the most popular sites, but you should also post videos on other sites where potential clients are likely to populate. Use surveys to ask customers which video websites they visit most often.
Once up in Montreal, John caught his biggest muskie. A big 56 inch monster than was caught while trolling the St. Lawrence seaway. He was fishing with his long time fishing buddy, Pete Maina, and what makes it even better was the story to go along with it. John’s preferred method of fishing is casting, but on that particular day the crew was trolling along and were giving him grief about not being able to set a proper trolling line. So he reeled one up, set it, and threw it out. Not more than 2 seconds later, John set the hook of what would become his biggest fish to date.
These are the major considerations for your pre-production activities. So once everyone has been contacted, told when and where to appear, and everything else has been planned, you’re ready to enter the production phase. So read on to Video Production – Part II – The Production Stage.